Podcasts
Finding brand value in the medium of the moment
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Slater and Gordon
The Case Files – COVID-19 audiogram
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Rosetta Stone
Podcast – Audiogram
Podcasting commands greater engagement and loyalty than any other media, yet converting attention to revenue or brand value, for many, is elusive. Too many brand podcast projects lack the strategy to see a return on their investment or to ensure any gains reflect on the business bottom line.
We produce several long-running, best-in-class branded podcasts that enjoy not only B2B success but strike a chord with a mainstream listenership. When executed correctly, podcasting opens up new and untapped audiences well beyond a brand’s native turf.
Podcasting commands greater engagement and loyalty than any other media, yet converting attention to revenue or brand value, for many, is elusive. Too many brand podcast projects lack the strategy to see a return on their investment or to ensure any gains reflect on the business bottom line.
We produce several long-running, best-in-class branded podcasts that enjoy not only B2B success but strike a chord with a mainstream listenership. When executed correctly, podcasting opens up new and untapped audiences well beyond a brand’s native turf.
Key Process
Brand & Business Immersion Goal Setting
Ideas & Content Development
Podcast Creative & Production
Distribution & Promotion
Evaluation & Measurement
Producing best-in-class
brand podcasts
Our expertise
Podcasting is one of the most viable and worthwhile brand-awareness and business development vehicles. While some brands struggle to stick it or make it work, our podcasts consistently, week after week, pay off for our partner brands.
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